Converting Leads to Sales
Did you know that without nurturing you are likely only converting 3-10% of your potential leads? Studies have shown that there is another 30% of leads that you could convert to sales with the right nurturing by using a marketing system.
Most of our targets are just not ready to buy, but in time they will be and they might even be interested in what you have to offer. The goal with these leads it to be sure to keep your company and your offerings top of mind. Some companies do this through continuous advertising. That can be great, but what if there were a less expensive way and a way that provides your target clients more information that helps solve their problems.
A marketing system does not have to powered by technology, although that can certainly help and save your team time. The first part of developing a system is to understand your client persona and their needs and desires. Your system should include ways to attract, capture, nurture to gain trust to close more sales.
JCW partnered with Sharpspring a marketing automation tool that helps you to implement your marketing system so that when you have a process that works, it can be replicated over and over. This suite of tools is more affordable than you might think and may even replace some of the tools that your team is already using to make it more convenient and save elsewhere. These tools are very comparable to what larger companies are using.
Our team can help you implement a marketing system that works best to convert more of your leads to sales.
Ask us to evaluate your marketing system.